Water Ripples by Stella Artois

Production design for print and digital signage for Water Ripples by Stella Artois World Water Day 2018 activation in Grand Central and various OOH placements around the station.

For every Stella Chalice sold, clean water gets provided for five years to one person in the developing world. On average, visitors to Grand Central bought a Chalice every 2 minutes during the 4 days of this kinetic installation.

This kinetic installation was designed to show the impact one person can make by making a ripple and helping provide someone with clean drinking water.